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Content Marketing

Content Marketing

+2

Your prospect has 14 tabs open. The enquiry form is the last one.

Aug 6, 2026

•

5 min read

Your prospect has 14 tabs open. The enquiry form is the last one.

Plus the new FranFeast episode, and LinkedIn's new AI slop button.

Joel Kleber
Joel Kleber

Content Marketing

+2

One 45 minute interview sold a $30,000 franchise

Jul 29, 2026

•

4 min read

One 45 minute interview sold a $30,000 franchise

Plus Tim Collett on why expo crowds are the biggest in 10 years.

Joel Kleber
Joel Kleber

Content Marketing

+1

Your brand guidelines cost you a billion views

Jul 8, 2026

•

7 min read

Your brand guidelines cost you a billion views

The two parts of the Trust Engine nobody copies, and the numbers behind them.

Joel Kleber
Joel Kleber

Content Marketing

+2

I've told everyone to build a YouTube channel. I never built my own.

Jun 16, 2026

•

3 min read

I've told everyone to build a YouTube channel. I never built my own.

Why authority, not views, is the goal, and the exact process I'm using to get there.

Joel Kleber
Joel Kleber

Content Marketing

+1

AEO/GEO agencies are the new SEO scam

May 14, 2026

•

6 min read

AEO/GEO agencies are the new SEO scam

AI as a math formula now

Joel Kleber
Joel Kleber

Content Marketing

+1

AI won't fix your franchise growth.

Mar 19, 2026

•

5 min read

AI won't fix your franchise growth.

Unless you have this in place first.

Joel Kleber
Joel Kleber

Content Marketing

+2

The trust crisis is killing franchise sales

Sep 9, 2025

•

9 min read

The trust crisis is killing franchise sales

Traditional ads are collapsing. Authentic video is the only fix.

Joel Kleber
Joel Kleber

Content Marketing

+2

The Evolution of Franchise Marketing: Glenn Walford on the Shift from Traditional to Content-Led Growth

Aug 21, 2025

•

11 min read

The Evolution of Franchise Marketing: Glenn Walford on the Shift from Traditional to Content-Led Growth

Franchisee Generated Content can save you thousands!

Joel Kleber
Joel Kleber

Franchise Marketer

For People into Marketing who work in Franchising

© 2026 Franchise Marketer.
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