Franchise Marketer Interviews

Interviews

Content Marketing

Your franchisees pay 3% and have never seen where it goes

Oct 5, 2026

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4 min read

Your franchisees pay 3% and have never seen where it goes

Bob McKay on marketing fund ROI, why CMOs keep getting replaced, and ChatGPT dropping Reddit.

Joel Kleber

Content Marketing

One 45 minute interview sold a $30,000 franchise

Jul 29, 2026

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4 min read

One 45 minute interview sold a $30,000 franchise

Plus Tim Collett on why expo crowds are the biggest in 10 years.

Joel Kleber

Content Marketing

May 14, 2026

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6 min read

AEO/GEO agencies are the new SEO scam

AI as a math formula now

Joel Kleber

Franchise Marketer Interviews

He's 29 with 6 locations doing seven figures. Here's what he's doing that most franchisors won't.

Mar 17, 2026

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6 min read

He's 29 with 6 locations doing seven figures. Here's what he's doing that most franchisors won't.

Yes, it really has!

Joel Kleber

AI Software

How Bakers Delight Simplified Local Marketing Overnight

Dec 2, 2025

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9 min read

How Bakers Delight Simplified Local Marketing Overnight

A smart system gave franchisees freedom without creating chaos for HQ.

Joel Kleber

Franchise Marketer

Starting a franchise at 17. Scaling to 45 locations by 26

Nov 18, 2025

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8 min read

Starting a franchise at 17. Scaling to 45 locations by 26

Learn how to get franchisees busy before they start!

Joel Kleber

Content Marketing

The Evolution of Franchise Marketing: Glenn Walford on the Shift from Traditional to Content-Led Growth

Aug 21, 2025

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11 min read

The Evolution of Franchise Marketing: Glenn Walford on the Shift from Traditional to Content-Led Growth

Franchisee Generated Content can save you thousands!

Joel Kleber